TDC Meeting August 2022

Communications Building – Palm Room

333 Chestnut St.

Clearwater, 33756

August Tourist Development Council Meeting

CALL TO ORDER/ROLL CALL – Chair Charlie Justice

II. CHAIR COMMENTS – Chair Charlie Justice

III. APPROVAL OF TDC MINUTES – June 21, 2022 * Action Required

IV. PUBLIC COMMENTS

V. CAPITAL PROGRAM DISCUSSION
a. Introduction of Crossroads Consulting
b. Discussion Areas

i. Definitions
ii. Funding Standards
iii. Evaluation Process
iv. Rating Criteria
v. Future discussion with BCC on the Tourist Development Plan (November)

VI. ARTS PLAN DISCUSSION
a. Cultural Plan and Co-op Marketing Program

VII. DEPARTMENT UPDATES
a. Advertising/Marketing Update - Katie Bridges, Senior Advertising Manager (VSPC) and Carmen Boyce (BVK)
b. Public Relations Update – Mackenzie Comerer, Senior Media Relations Manager (VSPC)
c. DEPARTMENT REPORTS: All VSPC department reports on file at partners.visitstpeteclearwater.com

VIII. VSPC PRESIDENT & CEO REPORT – Steve Hayes

IX. BOARD MEMBER COMMENTS/DISCUSSIONS

X. ADJOURNMENT

Next TDC Meeting: Wednesday, September 21, 2022, 9:00 A.M to 12:00 P.M. at the Communications Building – Palm Room - 333 Chestnut St. Clearwater, FL.

Meeting can be viewed LIVE online.