COVID-19 Industry Update

May 15, 2020

Study after study is showing it’s more important than ever to communicate clearly and frequently to our locals, visitors and future guests about what our destination is doing to keep people safe while enjoying beautiful St. Pete/Clearwater.

That’s why Visit St. Pete/Clearwater has created some additional tools for you to use (added under “Tips for Visiting St. Pete/Clearwater Responsibly” here), including signage and digital files emphasizing visiting responsibly. Your business can leverage those items on-site and in any digital communications, including confirmation emails, social media and on your website.

Rely on us to provide the most up-to-date information regarding the destination experience by promoting and the Pinellas County Sheriff’s beach capacity dashboard at to your guests before they arrive and during their visit. The beach capacity dashboard will be live at 9 a.m. Saturday through Sunday this weekend and back up starting Friday of next weekend’s Memorial Day activity.

One of the many helpful resources at is a "Tips for Visiting Responsibly" page that will help guests know that we’re expecting from visitors. We’re also turning those tips into a video series that will be debuting next week.

A big piece in all of this is specifically promoting what our partners are doing every day on-site to protect their guests, which is why we’ll be heavily promoting new standard operating procedures on a landing page and across our platforms in the near future.

If you have already developed and launched efforts, please share them at [email protected]. If you haven’t outlined your efforts, we recommend taking the time to do so. While it’s important to have the plan, it’s even more important to communicate that plan to guests.

Here are some resources to help you consider what you could be doing and to help you develop a plan:


Gyms in Pinellas County will now be able to open, according to Governor DeSantis' Full Phase 1 plan issued on Friday, May 15. Gyms and fitness centers will be allowed to reopen on Monday, May 18, 2020, with modifications for increased public safety. The modifications include:

  • Operating up to 50% capacity
  • Ensuring machines and surfaces are sanitized after each use

Other changes in operations for facilities in the Full Phase 1 plan include:

  • Restaurants and food establishments
    • May increase indoor capacity to 50% with proper social distancing
    • Outdoor seating encourages
  • Museums and libraries
    • May operate up to 50% capacity if permitted by local governments

The Pinellas County Board of County Commissioners extended the state of emergency for another week, through Friday, May 22.

Testing for COVID-19 continues to expand in Pinellas County. Tests are available at no cost to residents, even those without symptoms. For more information, residents can visit here.

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