TDC Meeting December 2022

December Tourist Development Council Meeting

I. CALL TO ORDER/ROLL CALL – Chair Charlie Justice

II. CHAIR COMMENTS – Chair Charlie Justice

III. APPROVAL OF TDC MINUTES – September 21, 2022 * Action Required

IV. PUBLIC COMMENTS

V. DEPARTMENT UPDATES

• DEPARTMENT UPDATES
• Advertising Updates – Katie Bridges, Sr. Advertising Manager and Eddie Kirsch, Digital Producer (VSPC)
• Europe/UK Market Update – Rosemarie Payne, Director of Leisure Travel (VSPC) 
• Sports & Events Update – Craig Campbell, Interim Director of Sports & Events (VSPC)
• DEPARTMENT REPORTS: All VSPC department reports on file at partners.visitstpeteclearwater.com
  • FINAL_TDC Presentation_12.21.22_Winter Campaign Update.pptx
  • Let’s Shine “Head South This Winter” :30 TV Spot
  • Let’s Shine “Beach” :30 Radio Spot
  • Let’s Shine “More to Explore” :30 Radio Spot
  • EV Charging Stations Proof of Performance Video
  • Gas Station TV and Movie Theater :30 Engagement Video
  • Clip from Capital One’s The Match 7.0

VIII. VSPC PRESIDENT & CEO REPORT – Steve Hayes

• Destination Metrics
• 2023 TDC Meetings 
• Joint BCC/TDC Meeting Reschedule
• VSPC Staffing Update
• Outgoing TDC Member Recognition

IX. BOARD MEMBER COMMENTS/DISCUSSIONS

X. ADJOURNMENT

Meeting can be viewed LIVE online.